Istanbul
Edition 2026

The Istanbul 2026 – Building Bridges: Connecting Greece to the World initiative, organized by WIN, highlighted Attica as a modern, authentic, and internationally competitive tourism destination. At the Park Hyatt Maçka Palas in Istanbul, journalists, tourism professionals, and travel content creators had the opportunity to discover the multidimensional identity of Attica, from the Athenian Riviera and the Saronic Islands to lesser-known destinations and high-quality experiences. The event combined strategic tourism promotion, destination storytelling, professional meetings, Greek gastronomy, cultural connection, and experiential activities. Key highlights included the masterclass by Murat Güllü, the presence of Maria Ekmektsioglou, the prize draw for a familiarization trip to Attica, and the warm closing with Greek music and dance. Through this action, Building Bridges reaffirmed its role as an outward-looking platform that promotes Greek destinations and builds meaningful bridges of cooperation with the international tourism market.